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Megan Fox Emailed Me: The Top Three Email Marketing Problems

A couple of things happened tonight which compelled me to write this post on the top three email marketing problems that businesses encounter. If you need to know it is 1:21 AM, Thursday. I often act...

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#1 Reason Why Most Websites are Not Making Money

They violate this fundamental law of marketing: “It takes more than one contact to generate a sale.” Therefore: “The more expensive the item that is offered for sale, the more contacts it will take.”...

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How to Create an Online Branding Strategy

A lot of people get a little confused when it comes to branding, so I recorded this video on how to create an online branding strategy to help you put together a plan that will develop trust in your...

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Kill All Your Darlings – How to Build Your Brand Without All the Jive Talkin’

Mark Twain had an idea about copywriting when he said to “Kill all your darlings”, meaning say it straight and say it great. The same goes for creating copy that promotes your brand. With all the media...

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Online Brand Management: The Importance of Online Brand Monitoring

Monitoring your brand online is important. You need to be able to keep track of what is being said about your brand, where links are posted and what people think of your product in order to build up...

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The Social Media Manager and His Role in Social Media Marketing

Social Media Marketing is more than just a buzzword or phenomena. “Social Media Marketing is marketing of the future; where companies, businesses or individuals leverage on available Internet and...

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Online Branding for Bands

This video tutorial on Online Branding for Bands was recorded specifically for the ArtistKo seminar that took place on June 26 at the Outpost. Participants paid to be in this seminar, and now this is...

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The Top 3 Reasons to Use Search Engine Optimization on Your Website

Search Engine Optimization is one of today’s most effective website traffic and online branding strategies that website owners use. In my own words, it simply is the process of applying one’s knowledge...

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Setting SEO Expectations and Commitments with Clients

Today, there is growing dissatisfaction among business owners with SEO consultants and are questioning the effectiveness of SEO and if they should actually allocate a budget for hiring someone who can...

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Old Navy Using Weekend Sale to Build Mailing List; Send SPAM

I am certain they already have one or several, as it makes sense for a clothing chain that big to have one. However it looks like Old Navy is collecting even more emails through the current sale and...

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